Do you know the position of your web site in Google search? Ranking your Google positions is part of an SEO program to determine how much your optimization efforts are doing. This is a checklist on how to check positions of your site in the Google search.
What Is The Point Of Checking Your Google Ranking?
There are a few key reasons you’ll want to regularly check your Google rankings:
- Test whether your keyword targeted SEO endeavours are successful. When you optimized your pages for keywords connected to your business or content, the checking of rankings allows you to see, if it brought you higher in relevant searches.
- Assess your positioning relative to competitors.Investigate the position of your competitors for significant keywords so that you can strive to outperform them.
- Recognize fresh SEO prospects. Identify keyword gaps where you do not rank but could with some optimization efforts.
- Define objectives and measure success. Set up a standard for rankings and track changes on the same over a period of time.
- Determine problems following changes. Do you see any impact on the rankings after making website edits or page updates?
How Can You Find Out What Rank Your Website Has in Google?
- Determine your target keywords. Create list of 3-5 keywords or phrases that are the most applicable to your website and business.Common SEO targets include: brand name, product/service categories, if you service any specific geographic area, and keywords that your ideal customers would use in their searches.
- Look those keywords up in Google.Open an incognito browser window and search each of your list of keywords.This is the most neutral way of how Google organizes pages that appear in search results, without influence of previous browsing history and cookies.
- Site scan results. Thoroughly browse the first 5 to 7 search results searching for your website. Annotate each keyword on which you are placed now.
- Get more information using ranking checker tools. For tracking positions over time, use systems such as Google search console, SEMrush, Ahrefs, or Moz. Enter your targeted keywords to track ranking changes, receive search volume data, learn what outperforms you, and much more. Some have free plans or trials.
- Research competitors' rankings. Look for keywords relevant to your business and remember did websites come consistently above yours. Use this as your standard of performance for sites that you want to beat by continuous SEO activities.
- Goal setting with regular monitoring. Knowing your position today you can define exact goals to improve your search presence. Review rankings monthly or quarterly for measurement.
You don’t have to make checking your Google search ranking a complex or boring task. This simple process, used with the help of both manual checks and SEO tools gives a person all the data they need to become more visible and eliminate the competition. Rankings monitoring help to attribute which SEO tactics are successful and to find new growth opportunities.